1999
Lara Bleicher completed the first collection; MAXA philosophy was formed
2000
MAXA trademark was registered in Ukraine; first line of blouses goes on sale
2003
The first total look was developed; the production of different elements of wardrobe, shoes and accessories was launched
2004
The first show of the MAXA collection on the catwalk in the city of Dnipro was held
Stylistic vectors of the brand, such as smart casual, casual chic, sport line was formed
2005
MAXA showroom was opened in Moscow
2006
The first MAXA brand boutique was opened in the city of Dnipro; brand collections filled over 100 sq. m of retail space
2007
First 10 MAXA stores were opened in Russia
2008
maxaсatalog.com internet platform, allowing dealers to order products remotely, was launched; bulk order rules were simplified
According to the evaluation of independent experts of the International Trade Association, MAXA was awarded the Five Continents Award for outstanding achievements in the field of quality and brand excellence (Madrid)
2009
Contracts with dealers from Belarus and Kazakhstan were made
2010
The best manufacturing companies in the world were awarded in Switzerland (Geneva), MAXA was awarded the European Diamond Eye Awards For Quality Commitment And Excellence
2011
MAXA brand becomes Italian; intense cooperation with European designers begins; the brand awarded a special prize on a catwalk in Switzerland
MAXA showrooms were opened in Paris and Milan
2012
MAXA collections have been presented at major European exhibitions in Milan and Paris
2013
A fashion blog and YouTube channel were launched; their captive audience exceeded 75,000 people in 2017
2016
An agreement was signed with the 50th MAXA dealer; the Company staff exceeded 100 employees
The 50,000th customer were registered in the MAXA dealer network
2017
A contract was signed with a dealer in the UAE; the MAXA clothing is intensively sold in Dubai
2018
The Company was recognized as the Best Company of Ukraine, and was awarded an award by the Assembly of Business Circles of Ukraine with the support of the President of Ukraine.
Lara Bleicher was awarded the Leader of Ukraine Order
Lara Bleicher was awarded the Leader of Ukraine Order
2019
The international company of MAXA was awarded the European Quality Award by the decision of the Nomination Committee of the European Business Assembly for the desire to achieve high quality in accordance with European standards